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Please also consider deliverability

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      MIME E-mail message sending  >  MIME E-mail message sending package blog  >  The Fastest Ways to D...  >  All threads  >  Please also consider deliverability  >  (Un) Subscribe thread alerts  
Subject:Please also consider deliverability
Summary:There are good practices to raise efficiency in e-mail
Messages:4
Author:Raphaël Rousseau
Date:2011-03-24 00:28:08
Update:2011-03-25 03:53:43
 

  1. Please also consider deliverability   Reply   Report abuse  
Picture of RaphaŽl Rousseau
RaphaŽl Rousseau
2011-03-24 00:28:08
Hi, cool article!

But speed is only one side of e-mail delivery. There are (lots of) methods to maximize your chances of having you e-mails delivered; fast or slowly but successfully delivered, which matters more.

Search the web with these keywords:
email deliverability spf can-spam reputation sender-id dkim (dk | "domainkeys")

  2. Re: Please also consider deliverability   Reply   Report abuse  
Picture of Manuel Lemos
Manuel Lemos
2011-03-24 01:19:19 - In reply to message 1 from RaphaŽl Rousseau
Right, I understand that is part of the problem, and even put it in the text but those are not really PHP matters.

  3. Re: Please also consider deliverability   Reply   Report abuse  
Picture of RaphaŽl Rousseau
RaphaŽl Rousseau
2011-03-25 02:02:27 - In reply to message 2 from Manuel Lemos
Well, I fear I've been misunderstood.
When one sends an e-mail, (s)he wants first the message to be actually delivered, and only secondarily that it arrives quickly.

So considering *only* the speed is not the major concern. Dealing only with PHP hides what is mainly necessary to have the message read... The sender would prefer it to arrive slowly in the inbox rather than finish quickly in the spam box of the e-mail service provider...

Respecting policies of e-mailing is not optional, it's a guaranty of long-term sustainability. See references in my previous comment.

  4. Re: Please also consider deliverability   Reply   Report abuse  
Picture of Manuel Lemos
Manuel Lemos
2011-03-25 03:53:43 - In reply to message 3 from RaphaŽl Rousseau
Yes, I got your point. What I am trying to say is that matters that affect delivery speed can hardly affect deliverability.

That may the topic of a different article. Meanwhile you may want to take a look at the slides of this presentation that covers deliverability among other aspects.

http://www.phpclasses.org/browse/video/3/package/9.html